13 Dec HBS case published on Carbon Engineering
We are thrilled at the recent publication of a Harvard Business School case study centered on Carbon Engineering. We have been working with HBS Professor Joseph Lassiter and case writer Sid Misra for the past few months as they pulled this case together, and it has been an enriching experience from start to finish.
Joseph and Sid wrote a thoughtful assessment of both the environmental and economic needs that motivate CE’s technology and business development strategies, a detailed snapshot of where CE sits as a company at this point in time, and a summary of the challenges and opportunities that will shape our next few years of work commercializing our direct air capture technology.
CE members David Keith and Geoffrey Holmes travelled to Cambridge Massachusetts for the inaugural teaching of the CE case at Harvard Business School (pictured below) and were pleasantly surprise to find the class attended by former President of Mexico, Felipe Calderón, as well as top-level energy executives from around the world.
The case study can be found, and purchased, here: Harvard Business School Case Study – Carbon Engineering.